Sometimes success comes from the strangest places…

I had some success from applying the things I learned from this year’s thirty day challenge.  So did Stephen.  The most important thing was that – as a father and son, we found a project we could work on over part of his summer break – something that didn’t involve video games – something that could teach both of us some life skills and life lessons that don’t get taught in public school.

But so far, the most interesting thing to come out of the thirty day challenge is shaping up to be a nice little business I can run from home.  Let me explain…

First, my younger brother has operated a web-based business from his home for a few years now.  He used to work for a credit bureau – and because he is familiar with credit reporting processes, he is able to help small businesses sort out how to report credit and payment history information to the credit bureaus.

Over the past few months I’ve been sharing what Stephen and I learned, plus he’s been following along with our blog.  His biggest constraint is time.  He’d like to implement thirty day challenge strategies to expand his business – but he doesn’t have a lot of free time.  So, we’ve made an arrangement…I’ve analyzed his site, his competitors, done market and keyword research – and come up with a set of action steps to take that will propel him to better organic rankings and help him get a better return on his Adwords investment.

In return, I’m getting paid to be his search engine marketing consultant.  My latest proposal to him for the ongoing work was to barter for a MacBook Pro, I’m crossing my fingers for that to happen 🙂  I figure it’s really the tool I need going forward and it’s a complete write-off for him – win-win.

In addition to this project, another client has hired me to help with his search engine marketing efforts.

Have you ever heard of a pergola?

I hadn’t, I’d seen them – just never new what to call them.  When Justin and I first met, there were some problems with his website – it was beautiful, but not well optimized for search.  There were none of the usual on-page factors like title tags, description, keywords, etc.  We fixed some of those items before we even ended the first meeting – and then I went to work.

We talked about what it would take to improve his organic ranking – and also about how to get some fast traffic to his site.  He opted to crank up Adwords right away – and using Market Samurai, the Google Keyword tool, and the things I’ve learned about Adwords, it was pretty easy to get a campaign started for him.

We’re in the process of testing and tracking his Adwords campaign and also building backlinks to his site about pergola kits.

In both cases, I’ve been able to use the techniques I’ve learned from the thirty day challenge to help my clients reach their goals.  At first, I wasn’t sure if it “counted” as a 30DC success – after all, it’s not a niche/affiliate type of business.  But I’m able to charge a fair fee based on the work – and it all started with the thirty day challenge.

I owe a big thank you to Ed Dale, Dan Raine, Caro, Nez and the entire Thirty Day Challenge crew – because this looks like the start of something big.  Also thanks to my friends and teammates from the challenge including Sheryl & Cait, Jooles, Eric G. and Allison R – (Long live the Ed Dale Mankini!).

Last but not least, a big thank you goes out to my son Stephen, who kept me accountable (and kept me off the video games.)  🙂

P.S. – If you need some help with your niche, you can let me know in the comments below…

P.P.S – We’ll have an update about Stephen’s school fundraiser soon…

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Fans of the Ed Dale Mankini can find a safe haven within these walls.

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Where there’s smoke, there’s fire.  In this case, where there’s an Ed Dale mankini – there’s an international success story waiting to explode onto the scene.

This Ed Dale Mankini site explores the history and gives us an in depth look into some of the “inner workings” behind the phenomenon.

Find out everything you can about the Ed Dale mankini before the country is overrun with Ed Dale Mankini outlets.

This starts out as such a serious piece of news – real solid reporting about the Ed Dale Mankini and business in Beechworth…

And then – oh this is just something you’ve got to see to understand…

Ed Dale Mankini

I thought I’d seen just about everything – then I come across this post about finding Ed Dale Mankini in the Urban Dictionary.

I guess you could check it out for yourself at – then type in mankini and see if you get a result that includes “Ed Dale Mankini” – what kind of mayhem will they think of next?

Could it be one of the signs of the Apocalypse?  Finding a reference to “Ed Dale Mankini” on Flickr? – that can’t be a good sign…

Take a look at this Flickr page – dedicated to the Ed Dale Mankini.

Well, I started posting about the Ed Dale Mankini Phenomenon about 8 hours ago – before that, no ranking in Google whatsoever.  Why would I, right?

But now…..

Ed Dale Mankini Search Results

Ed Dale Mankini Search Results #7 & #8

I know it’s not easy to read, but trust me – it says #7 and #8 for a broad match search – for this term: ed dale mankini.

Do you think I should post about this in the “I got ranked” thread?

You know you’ve arrived when you’re being dugg on Digg.  Here’s an example of the Ed Dale Mankini story baring almost all on Digg.